Rabu, 23 Juni 2010

[N993.Ebook] Download Ebook Business Communication: Building Critical Skills, by Kitty Locker, Stephen Kaczmarek

Download Ebook Business Communication: Building Critical Skills, by Kitty Locker, Stephen Kaczmarek

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Business Communication: Building Critical Skills, by Kitty Locker, Stephen Kaczmarek

Business Communication: Building Critical Skills, by Kitty Locker, Stephen Kaczmarek



Business Communication: Building Critical Skills, by Kitty Locker, Stephen Kaczmarek

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Business Communication: Building Critical Skills, by Kitty Locker, Stephen Kaczmarek

Freedom. Flexibility. Focus.

Business Communication: Building Critical Skills was built to provide the ultimate in freedom, flexibility, and focused classroom. Broken into 30 modular chapters, this text provides topic-focused modules, allowing instructors to customize their resources piece-by-piece to best suite their course and teaching style. Each module has a strong workplace activity orientation, supporting students to build critical skills in writing, speaking, and listening. Locker/Kaczmarek is grounded in solid business communication fundamentals, and supports students to piece together what is needed to be a successful communicator for the 21st century.

  • Sales Rank: #111118 in Books
  • Brand: Brand: McGraw-Hill/Irwin
  • Published on: 2013-02-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.70" h x .90" w x 8.40" l, 2.60 pounds
  • Binding: Paperback
  • 592 pages
Features
  • Used Book in Good Condition

About the Author

Kitty O. Locker was an Associate Professor of English at The Ohio State University, where she taught courses in workplace discourse and research methods. She received her B.A. from DePauw University and her M.A. and Ph.D. from the University of Illinois at Urbana. She also wrote Business and Administrative Communication (6th ed., Irwin/McGraw-Hill, 2003), The Irwin Business Communication Handbook: Writing and Speaking in Business Classes (1993), and co-edited Conducting Research in Business Communication (1988). Her consulting clients included URS Greiner, Abbott Laboratories, the Ohio Civil Service Employees Association, AT&T, and the American Medical Association. In 1994–95, she served as President of the Association for Business Communication (ABC). From 1997 to 2000, she edited ABC’s Journal of Business Communication. She received ABC’s Outstanding Researcher Award in 1992 and ABC’s Meada Gibbs Outstanding Teacher Award in 1998.



Stephen Kyo Kaczmarek is an Assistant Professor at Columbus State Community College. He teaches business and technical communication, composition, creative writing, journalism, public relations, freshman experience, and courses in film and literature he has designed. Steve received an M.A. in English and B.A.s in journalism and English from Ohio State. His consulting clients have included Nationwide Insurance, The Ohio Historical Society, The Ohio Association of Historical Societies and Museums, The Ohio Museums Association, United Energy Systems, etc. Prior to joining Columbus State, Steve managed staff development and information for the Franklin County, Ohio, Commissioners.

Most helpful customer reviews

11 of 11 people found the following review helpful.
Business Communication--Building Critical Skills
By Jonathan Harding
Having taught business communications for years, I've been waiting for a textbook that effectively combines business theory with practical approaches for improving students' writing. Using an innovative modular approach, Locker & Kaczmarek's Business Communication-Building Critical Skills (BCS) succeeds in doing both.
What I like most about BCS the flexibility it affords. Its modular approach enabled me to design a curriculum that complemented my teaching style. For instance, each module contains a "Polishing your Prose" section-a series of exercises that review topics ranging from grammar to parallel structure. Throughout the semester, I've used these sections to help students improve their writing noticeably. Other texts tend to relegate discussions about grammar and the craft of writing to single chapter or a less-than-adequate appendix.
In addition to creating an innovative and flexible text, Locker and Kaczmarek have helped to simplify the instructor's job by providing a wealth of supplementary materials, including an online resource, PowerPoint presentations, transparency masters, a test bank, and a computerized gradebook.
Having already used Business Communication-Building Critical Skills, I cannot recommend the text enough. I expect to use it for many semesters to come. I would encourage you to purchase the book (Published by McGraw-Hill) and see for yourself.

7 of 7 people found the following review helpful.
Great Book
By Katherine T.
Few business writing texts balance salient instruction with an easy-to-read writing style. Business Communication: Building Critical Skills does just that. None of the textbooks I've used scored as highly with the students for effectiveness and easy use as this book. As anyone who teaches writing knows, students frequently complain about the textbook regardless of how good it is. Usually those students are the ones that do poorly in the class. But this book satisfied just about everybody including me. The authors manage to cut all the unnecessary information books of this kind usually are crammed with and get to the point. The exercises are great and have real world application, and the many grammar refreshers helped improve my students' writing. It's especially good for non-native speakers of English. This book seems well designed for teachers and students, and I would recommend it to both groups. The book is also cheaper than many competing books, which makes it even more attractive for students on a tight budget, which is most students today.

4 of 4 people found the following review helpful.
Well Done
By Little Professor
One of the better business communication texts available. Students find it easier to read than the competitors'. I like the many supplements that come with it. I also like the module approach. I've taught many business communication classes and students almost always complain about the book. Not this one. I wouldn't recommend it if it didn't work. The cost is reasonable and the examples are good. One minor complaint: The web page for the book calls modules "chapters." Not a big deal compared to the many, many things that work in this book.

See all 50 customer reviews...

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